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    Event Planning Checklist: A Timeline That Actually Works
    Guides
    16 September 202610 min read

    Event Planning Checklist: A Timeline That Actually Works

    Most event problems are booked in months before the day. Here is the timeline, the budget split and the run sheet that keep an event on track.

    M

    The Marketit editorial team

    Specialists in the service industry

    Published: 16/09/2026Last updated: 16 September 2026

    Summary

    • Lock budget, date, venue and headcount before anything else.
    • Hold back a 10% contingency and do not spend it in planning.
    • Catering and venue together take 50–70% of most budgets.
    • A one-page run sheet with names and numbers runs the day.
    • Confirm every supplier's arrival time in writing the week before.

    Quick answer

    Work backwards from the date. Lock budget, date, venue and headcount first — every other decision depends on those four, and changing them later is what blows budgets.

    Typical budget split

    ItemShare of budget
    Venue and hire25–35%
    Catering and drinks25–40%
    Staff5–15%
    Entertainment / speakers / AV10–20%
    Photography and video5–10%
    Decor, flowers, print5–15%
    Contingency10%

    Always hold the contingency back. Something always costs more than quoted.

    Timeline

    6–12 months out

  1. Define purpose, audience and the one thing success looks like
  2. Set the budget and the maximum headcount
  3. Shortlist and visit venues; check capacity, access, noise limits and curfew
  4. Book venue, then caterer, then any headline entertainment
  5. 3–6 months out

  6. Confirm catering menu and dietary process
  7. Book photographer, AV, furniture hire and transport
  8. Open invitations or ticket sales
  9. Draft the running order
  10. Check insurance, licences and any permits
  11. 1–2 months out

  12. Chase RSVPs and confirm numbers
  13. Confirm delivery and setup times with every supplier
  14. Build the floor plan and seating
  15. Write the run sheet with timings and names
  16. Brief speakers and share AV requirements
  17. 1–2 weeks out

  18. Final numbers to the caterer
  19. Confirm every supplier in writing: arrival time, contact name, phone number
  20. Print signage, place cards and menus
  21. Walk the venue and check power, wifi, accessibility and toilets
  22. Confirm the weather plan if anything is outdoors
  23. Day before and day of

  24. Deliveries and setup, with one person owning the schedule
  25. Sound check and full AV run-through
  26. Brief staff on the run sheet and the escalation contact
  27. Keep a kit: cables, adaptors, tape, scissors, spare pens, first aid, phone chargers
  28. The run sheet

    One page, one line per event, with time, what happens, who is responsible and their phone number. Share it with every supplier and key staff member. It is the single most useful document on the day.

    Contingencies to plan for

  29. Weather, if any part is outdoors — decide the switch deadline in advance
  30. A speaker or supplier failing to arrive
  31. AV failure — always have an offline copy of every presentation
  32. Headcount overshoot or heavy no-shows
  33. Access issues: parking, loading, lifts and accessibility
  34. Summary

    Lock budget, date, venue and headcount first, hold back 10% contingency, and put everything on a one-page run sheet with names and phone numbers. Events fail on logistics, not on ideas.

    Frequently asked questions

    event planning
    checklist
    venue
    suppliers